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Counting down to the ‘26 reveal
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What are the rumours around the announcement?
Premium models first
Apple looks set to launch the Pro, Pro Max and a foldable in September. The cheaper model may not land until spring 2027.
A foldable in the works
Talk of a folding iPhone that opens out into a mini tablet. Reports suggest it's a real product this year, not just a test.
Faster and smoother
The new models are tipped to run quicker and use less power. In plain terms, they should stay fast for years.
Better battery life
A more efficient chip and a bigger battery could mean noticeably longer life on the Pro. Enough to see out a full working day.
A cleaner front, more screen
The front sensor may tuck under the display, shrinking the black cut out and freeing up a little more screen up top.
Much the same size
Screens are tipped to stay close to today's sizes. Your cases and everyday habits should carry straight over to the new models.
Sharper photos
The Pro is tipped to get a smarter main camera. That means sharper shots in tricky, low light like dim offices or evenings.
A comfier camera button
The side camera button may switch to a proper press. Easier to feel when you take a shot, so fewer missed photos.
Steadier signal
Apple's own connection tech is tipped to hold data steady in busy areas, with talk of texting by satellite when there's no signal at all.
A near invisible fold
Apple is said to be working hard on hiding the crease. The aim is a fold line you can barely see when it's open.
Prices creeping up
Leakers expect the Pro range to cost a little more this year. The foldable is rumoured to be pricier still.
AirPods with a camera?
It's not just phones. Apple is rumoured to be working on AirPods with tiny cameras built in, though it's still early days.
*None of the rumours are confirmed by us or by Apple. It’s speculation doing the rounds online.
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